Businesses typically spend approximately 8.7% of their total revenue on marketing. This will vary depending on certain factors, such as your industry and the size of your business. The medical industry requires unique marketing strategies to effectively reach patients and build trust. We’ve put together
Did you know that the average person uses the web for about 7 hours daily? Yes, you read that right. We spend about a third of our time online. This is about half of most people’s waking hours, so businesses need to up their game
About 48% of Americans now live in a jurisdiction in which recreational cannabis is legal. The cannabis industry is completely new to most people. As more states legalize it, the popularity of cannabis is growing, but the space is also changing quickly. If you own
If you ask someone to measure revenue, they’ll do so in dollar amounts. If you ask them to weigh inventory, they’ll give you a figure in pounds or kilograms. Asking them to go the distance will give you a set number of miles, and asking
If you’re a fan of statistics, know this: 95% of purchasing decisions people make are 100% subconscious. They’re based on emotions and sentiments rather than on cold, hard facts. That’s why it’s important for even numerically-minded people to delve beyond the quantitative and gather qualitative
If you’re among the 647,741 landscaping service providers in the US, you have a lot of competition. Setting an appropriate budget and distributing it effectively is essential for those looking to advertise a landscaping business. Here, we’re going to talk about how you can use your marketing funds the
In America, around 88% of people listen to the radio weekly. Digital radio is a great way to catch up on news and entertainment or enjoy your favorite music. But it’s also revolutionized the advertising game. Platforms like Spotify, Pandora, and podcast ads offer a vast
If you’re a personal injury lawyer with your own law firm, you know just how competitive the personal injury industry can be. There are, after all, well over 50,000 personal injury law firms operating throughout the country right now. Because of this, you’ll need to
